What is a digital media strategy? A digital media strategy — also called a digital marketing strategy, is the practice of marketing your products or services to customers through online, digital mediums. These mediums include: Web pages.
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Marketing strategy
Marketing strategy is an organization's promotional efforts to allocate its resources across a wide range of platforms and channels to increase its sales and achieve sustainable competitive advantage within its corresponding market. Wikipedia
6 Steps To a Successful Digital Media Plan - Forbes Books
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